Double Down

My wife’s grandfather [not he from my earlier story – her other one. She’s lucky enough to have both grandfathers and one grandmother still around to drop a good amount of wisdom] once told me a story – possibly apocryphal, but no less of a story for that. As with all great stories, the subject was something each of us have a connection with in our own, unique way, which transcends time and connects us back to a place where we were more innocent… more carefree… more elemental.

Yes that’s right, we’re talking about ice cream.

The story went something like this…

It’s the mid-1970s, and in the small seaside town just down from the Garw Valley where the family lived in South Wales are two ice cream parlours. And in the ice cream trade, times are tough.

Because this isn’t the glitter-filled shiny 1970s of disco, platforms and Space Hoppers, this is the grey 1970s of economic struggle in underpaid mining communities, toiling to make ends meet between the three-day week and the Winter of Discontent.  Times are tough for everyone, but tougher still when you’re selling something as intrinsically non-essential as ice-cream.

The 1970s in South Wales

So, with ice-cream quite a way down on the priority list, one of the ice-cream parlours decides to do the prudent thing.

They cut back a bit.

They cut back on their local advertising. They put off the paint job they were going to do. They even start using some cheaper suppliers for the ice cream ingredients. Individually all small things, which people probably won’t notice, or perhaps even forgive as a ‘sign of the times’.

Except…

The other ice-cream parlour has another idea.

They double down.

They don’t advertise less, they advertise more. They do up the front of the parlour, repaint the chairs and tables out front and get some umbrellas in case of the sun or (because this is South Wales, remember) the rain. They source even better ingredients for their ice cream, from local suppliers wherever possible.

At every opportunity, they recommit to the service of their customers; double down on what an ice cream parlour should all be about. If it’s going to be an occasional treat, then let’s make it the best experience it can be.

You know the rest, of course. Only one of the parlours survived the tough times and came out the other side.

Now I’m very aware that this story is almost too perfect – like a fable almost. But hey, let’s not let the truth get in the way of a good story, right? [Did I mention I work in advertising?]

Times are tough, right now. We’re going into probably the biggest recession in living memory, with unemployment sky-high and well-known companies adding to the lay-offs every week. We may not have a 3-day week – if anything, working from home has blurred the lines of work & home more than ever – but make no mistake, this is going to be tougher than anything most of us have experienced.

And on top of our economic outlook, we’re right in the middle of a social shift too. Something that sparked from what we saw in Central Park and Minneapolis and enflamed in Bristol and London and every other part of the world. It’s not the first time the world has been rocked and shocked by racial inequality – even by police brutality – but this time does feel different.

Perhaps it’s because for the first time we’ve all had a shared collective experience of lockdown and isolation and fear, that now that’s translated into a shared collective determination to make a change in the world? Perhaps it’s just because it’s all been there, shot on shaky iPhone, for us all to see, our heads shaking slowly in disbelief? Perhaps it’s just because without the daily commute there’s more time and headspace for the daily trawl through the daily news? Wherever it comes from, this feels like a time of change.

Tough times. Uncertain times. No idea of what the times to come will look like.

So what are you going to do about it? Play it safe, or double down?

Double down comes from Blackjack – after seeing what you’ve got in your first 2 cards, you can double your bet and get one more card, so you have twice the money on the table and thus twice the winnings (if you do win, of course). Based on what’s in front of you, you can make a decision to take more risk with potentially a higher reward.

Apparently this is when to “Double Down” in Blackjack, but please bear in mind I know nothing about gambling apart from the fact that “the house always wins” (which I guess is the only one I really need to know in order to know I don’t want to know anything more about gambling)

And so in common parlance it’s taken to mean “to engage in risky behaviour, especially when one is already in a dangerous situation” (according to the Oxford English Dictionary).

But who decides what is “risky”? Perhaps now, like in South Wales in the 1970s, the risk lies in shadows: doubting, worried, holding back. Perhaps by doubling down on an idea, a belief, a course of action you believe in… perhaps this is about conviction and commitment; resilience and resolve. 

That’s an illusion of risk – something that seems risky or even reckless to the people on the outside, but only because they don’t know what you know, what you believe, how you feel, or how deep your commitment goes.

Consider what you have committed to – as an individual, as a group of people, as a company – and have no doubt that this is the time to recommit, to go even further and deeper.

If you have committed to being part of a group – whether that’s at work or outside – then this is the time to really, really be a part of that group. Give more of yourself. Be open, and brave, and authentically yourself, and get more out of it than you ever thought you could.

If you’ve committed to being a caring, thoughtful, open and honest leader or manager… go further. Push yourself to care more than you expected you’d have to – more than the people who work alongside you would have ever expected from you.

If you’ve committed to the belief that that culture and values can really mean something for your business, then recommit to that culture and those values being the most solid foundation possible for whatever you build out of the situation we’re in.

Times may be tough, difficult, strange, “unprecedented”. But it’s precisely because of that uncertainty that this is the time to work out what you really care about, what you really believe in, and double down. Go out and be the ice cream parlour with the fancy paint job and the delicious flavours, and the pride of knowing that you refused to go down without a fight.

Now, who wants to double down on a double cone 99 with sprinkles and raspberry sauce? I’m buying.

Where the hell do I start?

With the incredible sense of entitlement that allows someone to feel vindicated in doing pretty much whatever they like because their situation is so much more nuanced and complex than your situation and anyway they’re actually more important and intelligent than you and really you wouldn’t understand?

With the strategy to combat a deadly virus conflated with partisan politics?

With lies openly told by governments but everyone too exhausted or bored or disengaged to bother to do anything but sigh?

With full on, simple, bare-faced racism which has never been addressed with truth and honesty but just ignored and constantly re-booted in big and little ways because it’s too difficult and uncomfortable to unpick?

With peacefully protesting citizens being tear gassed by police to make way for their own fucking president on his way to a photo opp?

Wait, what??

With the leader of the free world using language inextricably linked to historical, racist police brutality (oh but “that’s not what I meant” so don’t worry that’s okay)?

With deliberately provocative groups of white vigilantes armed with golf clubs and baseball bats taking to the streets seemingly without challenge from the police?

With the systematic militarisation of police resulting almost inevitably in dehumanisation of the individuals dressed like something out of an unrealistic dystopian film?

With members of the UK Parliament currently unable to vote on behalf of their constituents because a very small amount of very entitled people need that parliament to look, sound and act more like a public school common room than a place where important decisions need to be made?

With the hypocrisy of people who voted for years against actual policies that might have supported “our” NHS, clapping and banging outside their houses every week in areas where front line NHS workers could not afford to live and will never hear the empty noise echoing into the dusky evening?

Spotted in a town in Northern England. Not selling anything.

With corporations around the world talking about their inclusive culture whilst actively failing to actively support or actually invest in inclusivity programmes which might actually do something… or worse, actually actively and openly putting D&I on the back burner in “these unprecedented times”?

With video after video being shown of police hitting unarmed protestors as hard as they possibly can, protestors who were standing still, or trying to cycle home, or reacting to being groped, or just getting ‘too close’?

With the retort of “yeah, but don’t all lives matter?” glibly thrown like a smarmy, clever little hand grenade full of deliberate ignorance?   

With a growing dread that because every media outlet has some kind of agenda, it’s getting harder and harder to find objective truth beyond hastily shot iPhone footage?

With the sense that no one really cares about truth anyway, they just want to hear from sources who reinforce what they already think?

With the horrible feeling that your faith that kindness and love will ultimately conquer all might just be a naïve fantasy?

Okay, wait a minute.

Yeah, maybe I’ll start with the last one.

Because I’ve seen white cops taking off helmets and laying down batons and walking alongside their communities.

Sheriff Christopher Swanson, Genesee County Michigan

Because I know that the outpouring of sadness for what’s happening in America is real, and that sadness comes from a good place.

Because we may not know what to do, but knowing something has to be done is the first step.

Because the further things go, the more people will decide that enough is enough.

Because regardless of political or social predilections, I do think that the idea of “fairness” is one that transcends most divisions, and there’s nothing fair about what’s happening at the moment.

Because there’s a fine line between frustration and injustice, which drive action, and dejection and gloom, which make you give up. And I need to actively keep myself on the right side of that.

Because I do believe, with all my heart and soul, that hope and love are stronger than despair and hate. That the light side of the force will ultimately overcome the dark side of the force. Even if it takes 9 feature films to get there.

Unusual that I turn to Rocky for wise words, but just this once…

“The world ain’t all sunshine and rainbows. It is a very mean and nasty place It will beat you to your knees and keep you there permanently if you let it. You, me or nobody is going to hit as hard as life. But it ain’t about how hard you hit, it is about how hard you can get hit and keep moving forward, how much can you take and keep moving forward. That’s how winning is done”

Rocky Balboa, 2006, written & directed by Sylvester Stallone.

Because we will move forward.

Love and peace x

Being kind

This week is Mental Health Awareness week in the UK. The theme of their activities is ‘kindness’. Isn’t that just the most perfect, simple expression of all that’s good in the world rolled up into a word that means just as much to my 6-year-old as it would to his 92-year-old Great Grandfather? [on my wife’s side – my grandfathers both having long since departed I’m sorry to say]

Kindness doesn’t expect anything in return. Kindness is selfless, honest, truthful. If it’s not… well actually then it’s not kindness at all, it’s something else.

For young Jack [6 and a half, to be accurate – and that half is VERY important] being kind is about helping someone who’s fallen over; sharing a particularly good stick; giving his big brother Ben [10 now – I know, I can’t believe it either] one of his sweets. It’s different to helpful (tidying up) or nice (an unexpected hug) – it means doing something for someone else simply because you can.

[No, these are not my two boys but I know it would have been such an unbearable hassle getting them to pose for a picture without attacking each other that I only really considered it for a second before dismissing it as a fool’s errand. I feel good about that decision.]

For Bob [92 and change] in his little village in the South Wales valleys, kindness is just as simple, and probably not even considered anything out of the ordinary. If someone’s fence needs fixing, you help fix it. Not because your fence might need fixing (trust me, Bob’s fence is pristine) but because that’s what you do. Simple, small acts of kindness, as a way of life.

[As a side note, I’ve always been fascinated by Bob’s little community where a whole chain of give and take has developed over the years. Check this out: Bob grows tomatoes – not because he particularly likes tomatoes, but because the bloke down the road does and he has chickens, so Bob gives him tomatoes for some eggs… not because he particularly likes eggs, but because the lady up the road needs eggs to make her cakes. And Bob does like cake.]

The word ‘kind’ actually comes from an old Middle English word meaning ‘nature’. It used to be that if someone was kind it was because Mother Nature had done a really bloody good job with them. Hundreds of years later, and we still talk about someone being “good natured”. And then as the words travelled like a stream through time, diverging into different meanings all from the same source, the same word that became “kind” also became “kin” – our tribe, our family. Kindness and human connection interlinked through language, over centuries.

Research from The Mental Health Foundation (which you can find here) has shown that the idea of kindness and mental health are deeply connected – that kindness is “an antidote to isolation and creates a sense of belonging”. There are proven connections to stress reduction, improved relationships. And kindness to ourselves allows self-esteem, optimism and resilience to blossom.

All just through kindness. Kindness always has an effect.

So perhaps we can think of every small act of kindness like a pebble being thrown into a lake, with the ripples of that kindness spreading far wider than the little pebble ever could have imagined.

Perhaps kindness has an energy that can pass from person to person, ripple by ripple, across geographies, across cultures, across every difference you can imagine. Even across time, for ever.

If you want to hear the most exquisite explanation of kindness, then I implore you to watch this 2 minute clip of the poet Maya Angelou, who sadly left us in 2014. She talks about kindness as trying to be “a rainbow in someone else’s cloud” and I promise you’ll catch your breath with the beauty of her words.

130 Best Poetry images in 2020 | Poetry, Poems, Words
Maya Angelou, 1928-2014

And so until next time, I thank you for the kindness of reading these words of mine, and leave you with some worthy words of another poet: this time an Englishman who came from a simpler time perhaps, but who nevertheless sums things up just right.

“The best portion of a good man’s life is his little, nameless, unremembered acts of kindness and of love.”

William Wordsworth

Sending you kindness and love, this week and in those to come, too.

[For more information about Mental Health Awareness Week, visit https://www.mentalhealth.org.uk/campaigns/mental-health-awareness-week. And remember, kindness still does all that good stuff every week.]

Maintaining Momentum

Sometimes starting is actually the easiest part. It’s not so hard to get people to commit to action on a particular issue when everything is pretty crap and therefore kind of embarrassing, especially if that embarrassment could be linked back to some kind of innate injustice or wrongdoing or privilege that makes us feel uncomfortable…

Take any issue you like. If on a scale of 1 (bad) to 10 (great) we’re all basically somewhere between 1 and 3, then it’s clear that we need to do something and do it right now then there’s energy and action and movement. People get involved because 2 “just isn’t good enough” and “we have a responsibility to do something” and “it’s only by pulling together that we can shift the needle on this crucial issue”…

But if we’re getting up to 5, or 6 (or even 7 on a good day)… well, do we really need to carry on making such a fuss?

“From a scale of 0 to 10, how crap are things currently?”

“I know it’s not perfect but it’s a damn sight better than it used to be…”

Oh, no. Not this. I know where this is going…

“Okay, so we’re not where we want to be on gender equality but you should have seen us two years ago…”

“We’ve done a load of outreach stuff to bring in more people from different ethnic backgrounds but it’s not really landed yet… we’ll just have to wait and see how that goes…”

“I think we’re really accepting of gay people already – I don’t see we can do much more…”

They’re not direct quotations but there’s an underlying feeling that we’ve kind of “done” some of these things. Gender, some stuff on race, maybe LGBTQI+ in some vague way. Used to be a 2, now we’re a strong 5 aspiring for a 6 or even 7!

The moment we think this stuff is in any way done is the moment we lose any momentum we’ve built up.

There’s no question that things have moved on in the last few years – particularly on gender equality (which was given real impetus through the #MeToo movement) but we’re only just starting to see the slightest movement on anything that will allow good intentions to result in lasting change.

The vast majority of D&I work is still done effectively voluntarily – by people giving their own time, energy, thinking and effort for nothing. That’s not just true for charities, that’s true for some of the biggest, richest corporations on the planet.

Good will and personal energy will get things moving and keep them going for a couple of years; perhaps more for people whose passion and resilience mean they refuse to give up.

But finding the energy to start again, from scratch, every year? Always on top of the day job? That’s tough. Especially when the momentum isn’t there.

Events that used to sell out in minutes suddenly find they’re only just breaking even.

There used to be 10 or 15 people who said they wanted to help, then suddenly you’re down to the same 3 or 4.

Movements that started with passion and energy and forward movement suddenly slow to almost glacial levels, so slow that any movement is imperceptible to the naked eye. Is it moving or is it… dead?

This is happening. I know it’s happening because I’m seeing it with some of the people, organisations and events I’m close to personally, and that can’t be a coincidence. [Unless… wait, am I the bloody bad luck charm??!!]

That’s why I believe this is a crucial moment in the shift towards a more inclusive world of work.

The initial shift from things being totally crap to being kind of okay has brought with it a low level of complacency which threatens to bring the whole thing to a grinding halt.

Just when things have started moving up is not the time to stop pushing. It’s the time to find more people to help with the push. By bringing together not just individuals but groups of like-minded people the effort is shared and the energy amplified.

And there’s no better time for that than right now.

If this crazy time we’re in the middle of has done anything, it’s re-established what’s important to people – or at least amplified the sound of what’s important. Connection, community, co-operation – it’s all been amplified along with the sound of balcony singing in Milan and Thursday night clapping in Manchester, and pans bashed in Manhattan.

By being forced apart we’ve ended up more together than ever. More thoughtful, more empathetic. And that, my friends, is where inclusivity starts.

We’re going to have a hiatus this year because of coronavirus – no question of that. No marches, no conferences, smaller meetings. So let’s use that time to regroup, recharge, and find our groups of like-minded, committed, stubborn idealists.

Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.

Margaret Mead, Cultural Anthropologist
 (December 16, 1901 – November 15, 1978) 

Find your group, make your mark. Push harder, aim higher. Never settle.

Hold the line.

Who’s with me?

[Take care. Be safe. Stay inside. Stop touching your face.]

Forged In Crisis

Nothing will ever be the same again. How we think about ourselves, our families, our friends. How we connect, how we work. What we value, whom we value. What we’re prepared to sacrifice or forego, and what fulfils a basic need.

This will be how our time is remembered. Everything will be pre- or post- in a way that we can’t comprehend and could never have imagined. Any more than people living in the 1920s and 1930s could have imagined their time would be talked about as “between the wars”. [Imagine the dread, if they had known – that after the devastation of “The Great War” as they knew it, there was another to come…]

With such a seismic shift, and a world economy that will take years to recover, the business decisions we make will also change. Businesses that have just hung on will find the road ahead a tough and bumpy one. Even seemingly strong organisations may find that their customers have moved on, priorities changed. Jobs that seemed “essential” in their own way before may simply cease to exist.

Across our country we are already seeing that small businesses are really struggling. The independent coffee shop which may not ever open their doors again, the small theatre, the local pub.

And even the big boys will creak, across the board. Of course we’ll lose a couple of high street stores which were holding on by their fingertips anyway; maybe an airline or two won’t make it back. But every business will be affected. There will be unemployment – already we see people who used to walk down the aisles of intercontinental aeroplanes stacking shelves in the aisles of the local supermarket.

It doesn’t feel like a time for trying something new, for innovation. Certainly not a time for risk. It’s a fact of life that, in times of financial struggle, many companies – big and small – will be tempted, encouraged, mandated even, to “play safe until things settle down”.

Let’s go with what we know. Don’t rock the boat. Low risk, yeah?

In this context, is there time or space to be thinking about this diversity stuff? Really, shouldn’t we just come back to that when things are a little more settled?

Especially when it was kind of hard to practically implement anyway…

And we’ve all done the unconscious bias training and had those rainbow flags up for Pride month…

Hmm…

In her book Forged In Crisis [it’s very good, I’d read it if I were you] Harvard history professor, Nancy Koehn, describes crisis as a “crucible” for courageous leadership in turbulent times, where the means may be flexible but the end has more dedication and determination than ever. Great leaders are born from necessity in a crisis.

And innovation is born from crisis and tension too. The Renaissance (French for “re-birth”, of course), an explosion of art, literature, and learning across Europe, came out of the crucible of a culturally barren and brutally war-torn Middle Ages. The incredible advanced of the second half of the last century came, in part at least, out of the crucible of a world decimated by two wars.

Our world is shaped by its crises. Always has been. Ask the dinosaurs.

Perhaps in a world where everything is new and different and nothing will ever be the same again… perhaps that’s actually somewhere that we need new thinking, new ideas? New ways of solving new problems?

So in this context, isn’t the real risk in trying to recreate the old? In reverting to what used to work, what used to make sense, before everything changed?

When everything is up in the air, the ability to adapt to ambiguity is the most precious quality we can hope to find. Innovation isn’t about sameness, it’s about newness – new thinking, new outlooks, new ideas. You don’t get that by trying to recreate, reverting to conservative, non-inclusive, type. You get that by embracing inclusive thinking, creating the environment for a diversity of ideas to flourish.

We all know that it’s difficult to make room for diverse thinking – it takes time, and effort, and active decisions, and it often comes down to committed individuals driving initiatives on their own time, crowd-sourcing/funding their activities, using their own energy.

So this is a time that those committed individuals should look to assemble like-minded people around them, to connect, convince and then collaborate in new ways. To lead us out from this crucible.

A clever dude with a beard* once said:

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change

*Sir Charles Darwin, On the Origin of the Species, 1859

Responsive to change, eh?

Hmm.

Feels like right now we might actually need a bunch of people with different ways of seeing the world to help shape a new world, doesn’t it?

Now, dear leader… go and lead.

Time flies

We all know the feeling of time just flying past. Every year, around September, offices all over the world are filled with conversations about how they can’t believe that it’s September already and hasn’t the year gone quickly and it’ll be Autumn/Spring soon (deleted as geographically appropriate).

And I know I’m not alone feeling like this January went way beyond 31 days. When asked, a friend of mine claimed it was the 87th of January with everyone around giving a “I know, right?” sigh or tut or roll of the eyes.

A meeting about the timeline for a project which seems to go on FOR EVER.

That same project a month later when there’s suddenly a week to go and where the hell did all the time go?

And it’s something we’ve all experienced since we were kids – the extra half an hour before bed that goes by in a split second; the car journey where it feels like you’re going to get to bloody Greenland before you get to the next motorway junction on the way to the Highlands of Scotland from Cheshire when your dad piled you into the Vauxhall Carlton before dawn to “beat the traffic” [sorry got carried away for a second there].

So how come we all still have an unshakeable certainty in the “fact” that time is this constant, steady, objectively measurable thing? When every single one of us has personally experienced something different to that? It’s the exact opposite of faith – rather than believing in something we can’t prove, here we are disbelieving something we have personal proof of, in our own lives…

I know that according to Einstein time is relative (see here for proof that he was actually right) but I’m talking about a more personal relativity here – time being related to an individual’s own experience of a situation.

[By the way, I do believe that one day people look back at our beliefs about constant, linear time with as much derision as we look at the idea of the flat Earth – as something that people used to believe before we knew more and left such fantasies behind us… wait, what? Seriously?? Oh. Oh dear.]

And here’s the thing – my experience of time isn’t the same as yours. Your hour isn’t the same as mine. It depends on what we’re doing. That’s true even if we’re in the same room.

If I find the subject fascinating and wide-reaching and challenging, then the time we’ve got to talk about it goes way too fast. If you’re thinking it’s all bullshit and you’ve got something more important to be doing, then you can’t believe we haven’t ended yet.

It all related to a single, human truth – something that defines every interaction we have with the world in which we live and the people within it:

Perception is reality.

If I think it’s difficult, it’s difficult for me. The fact that you get it really easily doesn’t change that (and you telling me that really doesn’t help!)

If I think it’s hot in here, I’m hot. The fact that you are cold doesn’t change that.

[If anything, it probably reflects that I’ve spent the last twenty-odd years surrounding myself in a protective layer of fat just in case I fall into the North Sea. Always prepared, that’s me.]

If I think it’s boring, then I’m bored. The fact that you think it’s interesting doesn’t change that

And lo and behold if I’m not silently judging you for not thinking it’s boring when it clearly is because that’s my perception and [all together now]…

Perception is reality

I’m not sure that’s getting us anywhere. So let’s rewind, shall we?

Instead of accepting our own, personal perception as the only reality, how about accepting that everyone has their own perception. Their own reality.

Then how about considering what someone else’s perception might be? Trying to see the things from their perspective, understanding their view of the world?

You have to stop for a moment. It’s not always easy to take a step back from your own reality. It’s not always easy, and it takes a good deal of imagination.

But that’s the start. The start of of connection, of empathy, and ultimately of trust. It’s the start of inclusive thinking, and seeking out diverse perspectives on the world. Not less challenge, but more.

So here’s a call to action for you.

Think of a conflict you’re in at the moment. Find that person and take a minute to ask them to share their perception of the world – without judgement. Accept that, for them, that perception is 100% real and, to them, 100% right. Then share your own.

I can’t promise that it’ll solve things in a minute. But I can promise that it’ll open up a much better conversation than the one you were (or more likely weren’t) having.

And I reckon that’s worth a minute of anyone’s time, right?

Time To Talk Day: my anxiety

Today is Time To Talk day in the UK. It’s part of the Time To Change campaign (https://www.time-to-change.org.uk/) which aims to change the way people think and act about mental health problem, led by the charities Mind and Rethink Mental Illness.

It does what it says on the tin really – a day where people are encouraged to be more open about their own mental health, talk about the mental health of others and try, piece by piece, to remove the stigma that exists around mental health issues. At home and at work.

I’ve always been able to handle a lot of stress. Even when things are kicking off, I can get through okay. Maybe a bit tetchy with people at work, snappy or grumpy (or just plain exhausted) at home, perhaps lose a bit of sleep here and there. Still able to have a joke and a laugh, just maybe a little unpredictable I guess. I’m sure I’m like a lot of people in that when I’ve got a lot on it’s tough to turn off or relax, especially when you’re going through all the possible scenarios in your head and they get worse each time you do it! Nothing a couple of glasses of wine before bed won’t help eh?

Yup. That’s been me, for as long as I can remember.

Sometimes it takes something big to change the way you see the world. A birth, a death. Perhaps love.  For me it was a little post on Facebook whilst on a business trip somewhere in Germany.

A little context…

For a good few months, I’d been rolling through the mantra at the top – I’m fine, just got a lot on, nothing I can’t handle, etc etc, you know the drill.  I was almost snapped out of that one morning early last year.  I’d woken up in the middle of the night, work stuff rattling through my head like an old train, unable to get back to sleep and getting more annoyed about the fact that I couldn’t sleep because I was thinking about work and all that. So rather than wrestling with the bed clothes and waking my wife I decided to just quietly get up, get dressed in the dark, and go to work. 

I live about 90 minutes from the office door to desk, and I was at that desk by about half 6. God knows what time I woke up originally, but by mid-afternoon I was grumpy as hell and dead on my feet.  I got home that evening and my wife asked me what time I’d left and I’d explained the night time scenario. I could see her worried face and tried to reassure her.

“I’m not stressed out, I just can’t stop thinking about things and I’m finding it hard to sleep”.

To which she quite rightly replied: “that is stress, you idiot”.

Hmm. Maybe I’ll have a think about that.

Fast forward a couple of weeks and I’m sitting on a perfectly on-time, quiet and non-rattling train going through the German countryside, alongside a colleague and [dare I say it] friend [yes I dare]. It’s the end of a long day and I’m scrolling through my Facebook feed, wondering why I’m friends with people on Facebook with whom I’m not actually friends in real life, and wondering if I should just immediately unfriend anyone who uses #hashtags on Facebook post (#holiday #celebrate #blessed #lovemylife) when I come across this…

It’s like I’ve been slapped in the face.

I read the list again. I can tick off maybe a dozen of these without thinking about it. Another handful if I do.

I turn to my amigo/co-worker and show him.

“This is me”, I say.

Those words, on that train, were the start of a journey of my own. The very first step was admitting to myself that being really, really good at dealing with lots of stress whilst simultaneously hiding it isn’t the superpower that I thought it was. 

In fact, it’s bloody Kryptonite.

Left unacknowledged, unspoken and undercover, that stress can damage everything I hold dear – my work, my family and ultimately my life.

I won’t bore you with the details of precisely what happened next, but the first step for me was talking. Talking to colleagues, friends, my wife [hey honey – how’s your day going?], then my GP, then a counsellor. Then back to my GP and since the beginning of last year I’ve been on some medication which I’ve found really helps.

[By the way, it’s still a massive deal to “admit” that I’m on medication to help with my anxiety, because of some weird stigma and shame that exists about it. Perhaps I’ll unpack that in a separate post…]

Nearly 2 years on I’m a lot more content, more calm, more connected with the world around me, with myself and with my emotions than I ever thought possible. Sure, I still get nervous about things, and I still get pissed off about things – I’m human, not superhuman, remember? – but I know I’ll never confuse a superpower with Kryptonite so easily again.

And every single person I’ve told has been totally supportive. Just like I would be if it were the other way round. Turns out quite a few people feel the same. I know, right?

So over time, I’ve started talking about it more openly with my agency friends and family too. Because if I can show that I struggle sometimes, it makes it “okay to not be okay” and, hopefully, we can support each other through all the stressful times with a bit more honesty and vulnerability.

And I know I’m still on the journey I started that day, and that I probably always will be. That’s okay. That’s my decision and something I’m proud of, in a weird way.

But what I will say is this:

If you’re reading any of this thinking “fuck, that’s me”, then this is your slap in the face. From me to you.

You’re welcome.

It doesn’t have to be like this. Remember that the very first step is to talk.

And given that it’s #TimeToTalk day, maybe that’s something you might consider doing today?

Talk to someone who cares about you – a friend, a partner, a colleague – and you’ll find that they will be just as kind and thoughtful as you would be if they came to you.

Best of luck, and please, do take care of yourself.

The Four Conversations

And so it came pass that on Friday of last week I went to the PM [Pharmaceutical Marketing] Society Awards 2020 – the biggest annual awards show for my bit of the industry, where clients and agencies come together at a posh London hotel, dampen their Dry January, listen to the celeb compère and comedy turn who’ve been booked for the afternoon and then wander round catching up with former colleagues and co-workers. 

And the winner is…

This is an event I’ve been going to for twenty years [more on the seismic generational shift of that in a future blog!], but this is the first time when there’s been an explicit focus in my job, my title and my role, on inclusivity and diversity… and the first time since I’ve been writing this blog and sharing my thoughts out into the world. Perhaps unsurprising then, that all of this became the focus of so many conversations I had in the day.

What was surprising was the kind of conversations – or more accurately, the themes those conversations fell into. Four clear, distinct themes, with four distinct groups.

I’ll call them The Supporter, The Convert, The Cynic, and The Conspirator. Let me introduce you to them… and the four conversations that came with them…

The Supporter Conversation

This was heart-warming. A diverse mix of people – in age, race, background and gender – who were kind enough to tell me that they had seen what I’ve been doing and wanted to offer me their encouragement and support. Some I knew well, some less so. But all passionate and enthusiastic and earnest, and many saying that they had been reading some of this stuff over the last couple of months.

Every time I spoke to a Supporter I had a wide-ranging and thoughtful conversation full of determination about the future. Without fail, they made my day better.

The Convert Conversation

Not sure if the nomenclature is quite right, but The Convert is part of a group of people whom I’ve known for a while, since we were in less inclusive, less forward-thinking times and organisations. When we were led by the generation before us, some of whom held beliefs and exhibited behaviours then which would be totally unacceptable and inappropriate now.

The Convert Conversations were about what life used to be like. Men and women, we talked about our past lives with bewilderment really – the stuff we saw or heard but didn’t say anything. About how much we should judge our younger selves for not doing or saying more at the time. How we had grown and learnt and how we would do things now we had the opportunity.

Again, they were good conversations. Mutually supportive and full of care for each other. Full of optimism too about where we’ve come from and where we’re going.

The Cynic Conversation

This one I’ve come across before. Usually male (although in my experience not exclusively), and usually a little older (although again not exclusively), and usually someone I don’t really know that well. Or perhaps thinks they know me better than they actually do…

The Cynic Conversation usually starts with a “I’ve seen you doing all this diversity stuff…?” type of non-question, and from there it develops into them saying how inclusivity is a “very clever move”, or a “good thing to align yourself with”, or good for my “personal brand”. All with a nod and a wink, like getting into this was all part of a career master plan. Perhaps something I’m interested in, but more for self-serving reasons than anything else. Distrustful and disparaging.

This, I find, is the bloody difficult part of being an “ally” – particularly one who is the “Default Man” (from Grayson Perry’s book I mentioned in a previous blog). Usually it’s people who are from a minority group who are interested in minority groups, right? So there must be an angle I’m working… an ulterior motive. Right?

I know this is a conversation that’s going nowhere because it’s not for me to convert The Cynic. But it is an opportunity for me to reaffirm my beliefs. I know why I’m passionate about this – personally and for my agency – and inclusive, authentic and vulnerable leadership is where I’m going anyway.

The Co-Conspirator Conversation

The Conspirator (or to be precise, The Mistaken Would-Be Co-Conspirator) exclusively male, exclusively white, usually a little older (but not necessarily), usually someone I used to work with in some capacity and who (usually a few of drinks in, when the alcohol has thinned the blood just enough) feel they can put a sweaty arm round the neck, pull me in and say something like:

“What’s all this diversity crap about? What a load of old bollocks eh? I suppose we all have to do it now don’t we? But bloody hell, everyone’s a minority nowadays aren’t they – except us white middle-aged men?! Can’t say anything to anyone now with all this political correctness stuff – I guess you haven’t got a choice eh? But we know what’s really important, don’t we? Anyway see you later yeah?”

Like I’m going to agree. Agree that it’s all just a show. That I’m playing the game whilst thinking the opposite. I mean, who the hell would do that?

And even if they did, would they write a bloody blog about it every week to double down on the deception??

I never say anything in this one. I’m not there as part of a conversation, I’m there as a leaning post. I’m not sure anything I could say would make a blind bit of difference. Perhaps in time I’ll find the right words, but right now all I’ve got is “why don’t you just fuck off?” and I’m not sure that level of confrontation is a good look in front of the whole industry. So I just wait for the end, and let them barrel off somewhere else.

It’s a mixed bag, I think you’ll agree! 

From the life-affirming and motivating, the forward-looking and hopeful to the saddening and infuriating, the downright annoying and prickly. The whole spectrum of ideas in one afternoon, in a posh hotel somewhere in London.

But do you want to know the good part?

There were a hell of a lot more Supporters and Converts than anything else. Only a couple of Cynics, and about the same of Conspirator. Much more positive energy than anything else. And that wouldn’t have been the case even three years ago, let alone twenty.

Yes, we are moving forward. Yes there’s a long way to go on all this, and yes, sometimes it feels like things are moving glacially slowly. But we are moving forward.

Thanks for reading. Let’s crack on shall we?

The more you know…

Diversity. Inclusivity. Intersectionality. So much to get your head round (especially from the perspective of being The Man – see previous blog), and just when you think you’ve got your head round one bit you realise that while you were playing catch up everything wasn’t just standing still waiting for you and now the conversation has already moved on; the language is different.

Like walking up a mountain and thinking that at long last you’re reaching the summit only to see even higher hazy hilltops climbing into the clouds, there’s a distinct sense that the more you know, the more you realise how little you know.

Weirdly it can sometimes actually feel quite ex-clusive. Especially when you’re really trying to do and say the right thing: both because it’s important to say the right thing for all the good reasons and because you want to show you’re someone who knows what the right thing is to say.

And as I’ve got deeper and deeper into a world of inclusivity, I’ve found that there are things that only D&I ‘novices’ say, which the vanguard might even scoff at. You quite often hear something along the lines of “it’s not about concept X anymore, it’s all about concept Y” – and I’m pretty much always thinking “I’ve only just worked out what I think about concept X, and I’ve never even heard of concept Y”.

As an example, I always thought that getting people to understand their own biases seemed like a good thing, but increasingly I find myself in conversations where the ubiquitous “unconscious bias training” is derided for being “Diversity 101” – the thing that corporations do to say they’ve done something. Or in the (approximate!) words of Ruth Hunt, erstwhile CEO of Stonewall, it’s where people can realise they’re a little bit racist but it’s not their fault…

Not everyone would agree with that of course, but when you haven’t quite worked out what you think about it yet it’s easy to feel… well, uneasy. Like you should know what you think, about everything, even if it’s constantly metamorphosing into the next thing…

And of course the discourse around Diversity & Inclusion isn’t standing still either.

Diversity is the thing we all understand, but that’s just facts and numbers – how diverse an organisation is can be measured today. And when it’s Diversity 101, all too often it’s just visual. We’ve all seen diversity used tokenistically in corporate communications (if you didn’t last time, check out Diverse-ish – it really sums this up perfectly).

Inclusivity is more forward-looking: a mindset, a set of choices and decisions and associated actions and behaviours. Because of that increasingly you can start to see the initials D&I flip places to I&D, where a focus on building an inclusive culture comes first so that the diversity that it drives has a chance to thrive the right environment.

But even with the seismic shift from D&I to I&D (so innovative Phil, you must be very proud on how you picked up on that one) I’m still constantly feeling that I’m behind the curve. Or certainly a curve.

It’s not a comfortable feeling really. Perhaps if I were a different person it might be too uncomfortable – to constantly being shown my own ignorance; constantly learning more about how little I know. Constantly seeing another peak loom into view…

What I have learnt, is actually what keeps me climbing.

I’ve learnt that everyone is on their own journey or understanding. Some are a little further on, have read a little more or had to challenge their initial thinking a little more deeply, but nobody is at the summit, looking down.

From that point it becomes clear that it’s really about getting comfortable with being uncomfortable.

Because knowledge is less important than inquisitiveness; pretending you’ve considered all the possible angles and thus have all the answers is less authentic than discussing your ignorance and asking all the searching questions.

And authenticity is everything.

Who am I to argue?

And so it turns out knowing nothing is the first step in any journey of discovery.

Who knew?

Pussy Galore

Feels awkward to read, doesn’t it? Certainly feels awkward to write and even more awkward to press ‘Publish’ on this post. But as I desperately hope you are aware, that was the name of the female lead in the James Bond film Goldfinger, played by Honor Blackman.

Honor Blackman is…

(By the way, do you remember her in that UK sitcom in the early 90’s with one of the McGann brothers? I do, but can’t really remember anything about it apart from the fact that they seemed to live in a basement flat and it dripped with sexual tension. Anyway that’s not important now…)

If you could put that character name to one side for a second, I think you’d agree that Goldfinger is a bloody good example of the JB genre, with Sean Connery at his louche best, a great narrative, a suitably unpleasant baddy and arguably the most memorable theme tune of all time sung by the inimitable Dame Shirley (the Unofficial Queen of Wales™).

And Pussy Galore actually kicked ass too – when Bond tried to manhandle her he ended up on his arse in a hay barn. Okay, so then she ended up “succumbing” to Bond’s dubious “charms” but by 1964 standards you could argue she was a strong female character.

But wow, how uncomfortable did I feel when my two young boys (aged 5 and 9) were watching their latest Bond film a few days back and that name came up?

I’ll tell you how uncomfortable.

THIS UNCOMFORTABLE.

Because whilst they don’t know what it means, or would understand the concept of a double entendre (or, in this case, a crap single entendre), it does show a general lack of respect for women which feels very out of place. Add into that the idea of a ‘Bond Girl’ who is there to be kissed and potentially to die horribly before Bond goes on to force himself on someone else and suddenly I’m sitting next to two young boys and it’s like 50 years of feminism never happened…

So how do I reconcile the fact that some of the old films I grew up with are horribly misogynistic (especially is you go back to the 1980s and earlier) against the values I hold today? Here I am, a proud and outspoken advocate of gender equality, not knowing what to say at that part where Bond backhands a young woman or casually smacks another on the backside?

I don’t think I can just put it down to “different times” or “different context”? Because as far as my boys are concerned, the fact that I’m allowing them to watch it means it’s all okay, right?  And I’m not even sure they realise Bond (or whatever old film or show we’re watching) isn’t current anyway, come to think of it. It’s new to them, so in their world it’s new! 

“But dear old Bartlett” I hear you cry, “why not just stop showing them crap films and shows from times of yore and show them something more forward-thinking?”

Yeah I could do that. And of course it’s not exclusive “old stuff Dad likes” on the TV. But I think just avoiding it could be kind of a cop out…?

I don’t think I can hide them from the mistakes of the past, because they will find them themselves one way or another. And let’s be honest, it’s not like racism or sexism are things of the past (I know, shock horror, right?). People just don’t always say them out loud any more.

No, I think what I have to do is hit the pause button and say, “Listen boys, what just happened is shocking, and I hope you felt as uncomfortable watching it as I did. You should know that people used to think women could be treated like that, but we know better now. Now we treat women with respect and dignity, right?”

But honestly I know that they will just nod dutifully whilst hoping I shut up and hit the play button. 

So I’m not sure about this one.

What would you do? What do you do?